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What does a Speechwriter do? 2019 in Review

Ok, I’ll admit it. I love end-of-year lists. So, I decided to create my own year-in-review, which I hope will also answer a question I’m often asked: “What…

What to say after a tragic event

A week last Friday, a terrorist attack in the area of London Bridge resulted in the deaths of two young people. In a cruel twist of irony, those…

When should a business apologise? Liability, PR, and ethics

When and how should a business apologise for wrongdoings or mishaps? This question was posed at “Sorry? Corporate apologies in an age of transparency”, an event organised by…

Comms2Point0 eMag

Darren Caveney of Comms2Point0 has just launched a new eMag, in which I have an article: “Unaccustomed as I am…: Speechwriting for non-Speechwriters.” You can read the article…

Boris Johnson’s Conference Speech: from The Who to Larry the Cable Guy

The song playing immediately before and after Boris Johnson’s speech at the Conservative Party Conference, my fellow music nerds might have recognised, was The Who’s Baba O’Riley. It…

Taking the “we” out of WeWork: protests and pronouns

Protests outside WeWork offices in London and an article in the FT about the company’s CEO both serve to compound the problems that the shared office space provider…

On “Optics” – and a visit from the Vice-President of the United States of America

West Yorkshire Police have issued a statement to distance themselves from the Prime Minister’s decision to use a visit to their facilities to make a political speech. Statement…

Boris Johnson’s Victory Speech

Boris Johnson has just won the Conservative Party vote to succeed Theresa May as Prime Minister. What tone did his victory speech set? What might we expect of…

Countercurrent podcast: Sam Cooper in conversation with Professor Roger Kneebone

Earlier this year, I had the great pleasure to meet Roger Kneebone, Professor of Anatomy at the Royal Academy of Arts, Professor of Surgical Education at Imperial College…

Storytelling in PR: “Put some people in it!”

In her guide to DIY public relations, Your Press Release is Breaking My Heart, Janet Murray offers a mantra for PR storytelling: “Put some people in it!” Janet…